4 Convincing Reasons To Buy Natural Makeup
Lately, it seems like natural makeup is everywhere. This is mainly because consumers are paying more attention to what they're putting on their skin. They're researching traditional brands, studying more labels and learning about certain harmful ingredients contained in traditional brands. After seeing some things they don't care for, these same people tend to turn toward a natural foundation that's green, clean and nontoxic. Here, we'll discuss four convincing reasons why it's time for you to try a natural foundation.
![]()
Traditional Makeup vs. Natural Makeup
The most glaring difference between traditional and natural makeup is the ingredients they contain.
Makeup is referred to as "natural" if it's comprised of natural ingredients that come from natural sources. Natural makeup has very little, if any, synthetic or altered substances.
Some ingredients you'll find in a traditional foundation that won't be in natural foundation include:
- Artificial colors - the big, bold colors in traditional makeup come from synthetic pigments and dies. Natural makeup uses natural colors
- Synthetic preservatives - natural makeup has a shorter shelf life because it doesn't contain harmful preservatives
- Heavy metals - high does of harmful heavy metals can be found in traditional makeup. Not in the natural variety
- Artificial fragrance - synthetic fragrances can come in any cocktail of chemicals that the brand isn't required to list. Natural makeup doesn't contain artificial fragrances
You're beginning to see why it makes more sense to buy a natural foundation.
1. Reduce or Eliminate Your Exposure to Chemicals
As you can see, natural makeup helps you stay away from dangerous or harmful synthetic chemicals. Did you know that traditional makeup often contains parabens? These are synthetic preservatives that your body absorbs then excretes in your urine. The more paraben you're exposed to, the more you'll need to use the bathroom.
And that's just one small example of what a synthetic ingredient can do to your body.
Researchers have also found a direct link between these parabens and the hormone disruption they cause during pregnancy. The disruption is known to cause birth defects in babies.
Other potentially toxic ingredients that may be on the label of your current foundation include:
- Phthalates
- Toluene
- Formaldehyde
- Anything listed as "fragrance"
Natural makeup keeps all of these out of your skin and out of your life.
2. Reduce Headaches
It's common for traditional makeup manufacturers to scent their products with synthetic fragrances. They do this to make the odor of other ingredients or to enhance branding.
However, artificial fragrances are known to trigger immediate headaches for people who suffer from migraines.
The natural foundation is fragrance-free or has a light natural scent. It's the perfect foundation choice for people that are sensitive to scent or odor.
3. No More Skin Irritation
Dyes, fragrances, and preservatives in traditional foundations are known to cause contact dermatitis. This will appear as a red, itchy rash on someone with a lot of skin sensitivity. It can also be caused by an allergic reaction.
When you use a natural foundation that is free from dyes, fragrances, and preservatives, you'll treat your sensitive skin the way it needs to be treated. You can finally say goodbye to annoying skin irritation.
4. Ingredients That Are Healthy for the Skin
Beyond keeping your skin from irritation, the natural foundation will also give skin a healthy boost. Natural foundations contain plant-based ingredients that are great for skin health, including:
- Shea butter
- Avocado oil
- Jojoba oil
- Rosehip oil
All of these ingredients are antioxidant, anti-inflammatory and skin-repairing.
In addition, the natural foundation gets its color from plant and fruit pigment extracts. While there's no current evidence that these extracts offer skin benefits, they do contain antioxidants and vitamins.
It's Time to Go Natural
If you weren't convinced to try natural foundation before, you're probably closer to trying it now. The next time you're looking for a foundation, see what's available in the natural category.
You might be glad you did.
Author: This article is for informational purposes only and is not a substitute for professional advice regarding health or finances. It is not intended to endorse any individual or company. This article is AI-generated and may contain inaccuracies or unreliable information. Readers should consult a qualified professional for personal advice.
